Marketing Recruitment Update Q3 2025

If you have been searching for a marketing job this year, you already know it's been tough. Redundancies, fewer vacancies and intense competition have made the first 2 quarters of 2025 very challenging. Marketers at every level have been affected because there are lots of great people out there all competing for the same limited opportunities.

marketing recruitment update - close up of a man's body (wearing a dark suit) with his hands outstretched. Scrwaled in white in a circle above his hands are marketing symbols and words like research, target, message etc. — Given the current economic climate, it is understandable why companies have pulled back on hiring. With rising staff costs, recruitment budgets are often the first to be reduced (even though we all know they shouldn't be). Many companies have focused on survival and retention. Sadly, this often leaves teams stretched and opportunities scarce.

However, as this marketing recruitment update shows, there are genuine signs of improvement in quarter 3. Better times are expected. The market is starting to shift and, for both employers and job seekers, there's reason to feel more optimistic heading into the final quarter of the year.

Marketing Recruitment Update: Signs of Recovery

Whilst the first half of 2025 was challenging, Q3 has brought noticeable change in tone. We are seeing an increase in marketing job openings, particularly from clients who paused hiring earlier in the year.

There is a renewed sense of confidence, with many businesses ready to invest again in growth, customer service, and brand strategy. Several of our clients have approached us recently looking for Account Managers, professionals who can retain and grow business. No surprise there, as in tighter markets, strong client relationships are everything.

This marketing recruitment update is showing that employers are finally realising the long-term cost of cutting marketing roles. Without the right people to drive awareness and engagement, it's hard to sustain momentum.

What’s Driving the Shift in Marketing Recruitment

So, what's driving this gradual shift in marketing recruitment? A few key factors stand out to us:

Marketing recruitment update - close up of a female in a suit cutting images out of magazines to create a mood board — **Economic stabilisation** - Confidence is improving as inflation slows and budgets are being reassessed.
**Growth pressure** - Businesses can't cut marketing forever; they need skilled professionals to rebuild brand presence and achieve sales targets.
**Customer retention focus** - Many organisations are investing more in loyalty and retention strategies, which means more marketing roles are needed.
**Digital acceleration** - The continued evolution of AI, automation, and analytics is creating demand for digital-savvy marketers who can blend creativity with data.

Networking: The Hidden Key to Success

Here's a key takeaway from this marketing recruitment update: not every opportunity is visible. Many of the current marketing roles are being filled through LinkedIn, personal referrals and trusted networks, rather than public job boards.

For both candidates and employers, this means that networking is now more important than ever. Staying active on LinkedIn, engaging with your professional community and maintaining strong relationships can open doors that aren't visible elsewhere.

And, of course, partnering with a specialist recruiter (like us...) gives you access to roles that often aren't advertised publicly. We know where the demand is building and which companies are preparing to hire in Q4 2025 and early 2026.

Looking Ahead: Better Times Expected

This marketing recruitment update is full of good news. Here are the highlights we are seeing across our clients' boards:

More marketing briefs coming through
More interviews being scheduled
more offers being made

Although this is not a full recovery yet, the market is undeniably moving in the right direction. Marketing teams are growing again, businesses are planning ahead, and confidence is gradually returning.

So, don't be hesitant to make a move. Now is a great time to refresh your CV, update your portfolio, and reconnect with your network. The next few months could offer some of the best opportunities we've seen in a long time for talented marketers who are ready to take the next step.

Marketing recruitment update - a young influencer recording content on her mobile while sat in a chair — Work With Us
After a challenging start to the year, we hope you have found this marketing recruitment update filled with optimism. The outlook for marketing professionals is certainly looking brighter as a genuine sense of momentum returns to the industry.

Marketing has always been at the heart of business growth, and companies are remembering that again. So, take a look at the list below of roles we can help with and get in touch with our specialist marketing recruitment team to learn more about current opportunities and upcoming roles.

Marketing Recruitment Update: roles we can help with:

Head of Marketing
Marketing Assistant
Public Relations (PR)
Communications
Search Engine Optimisation (SEO)
Conversion Rate Optimisation (CRO)
Pay Per Click Advertising campaigns (PPC)
Graphics Design
Web Design
Content Creation
Social Media
Events
Account manager

HubSpot
CRM Manager
Marketing Administrator
Apprenticeships and Graduate Scheme

Marketing Recruitment Update Q3 2025: Better times expected